Lumina - Lamp Museum Rebrand
Lumina Domestica is the worlds largest lamp museum, housing over 4000 lamps. Despite this astounding collection, their branding is old fashioned and easily overlooked in a world of sophisticated museum designs. This potential rebrand aims to fix that.
I wanted to portray the idea of "lamp" with the most simplistic shape I could. I eventually landed on the lamp shade you see in these mockups. Paired with directional gradients, this system creates a more sophisticated feel to this brand.
While not depicted on my website, part of this rebrand was creating a brand standards guide. I quite enjoyed diving deeper into the system and use of the different assets created for this project. I kept to a simple black and white color scheme to emphasize the idea of light.
